Friday, February 12, 2010

OnZa Tires: Rinderknecht: A new sponsor and an addition to the family

Most professional mountain bike athletes take it easy between two racing seasons. Roger Rinderknecht experienced something different: A few days after new year he became father for the second time, and apart from that he also had to find a new bike sponsor.

After Roger Rinderknecht had become a father for the second time in January – his son Ty is being accompanied by a daughter called Cya, his focus changed to the planning of the next season. And the near future is ensured by now, as with BMC Racing Roger found a Swiss solution on his quest for a new bike sponsor. Being located in Grenchen, this company is close to the offices of DT Swiss and Onza Tires,
respectively. And as a long-term partner of Swiss Cycling, BMC Racing already has some experience when it comes to cooperating with athletes of the national federation. However, both BMX and 4cross are new frontiers for the Grenchen based bike builder.

Thus it gets all the more interesting to see what profit the cooperation agreed upon with Roger Rinderknecht until the end of 2010 is going to yield in terms of products. The Winterthur resident is full of beans: «Ever since I had broken my arm last year in August, I got myself back to 100 percent of my potential thanks to hard workouts. The cooperation agreed upon with BMC Racing comes at the right time, as it gives me some extra motivation during these gray winter days. After all, the folks at BMC are already getting up to speed in order to develop the ultimate 4cross weapon.»

Apart from the 4cross Worldcup races and both the World and European championships respectively, Roger Rinderknecht puts his priorities on the first BMX races that already count for the qualification for 2012’s Olympic games. For next week, he travels to Southern France for a training camp to see how everything he has taught himself works out on the bike. And at the end of March, Madrid’s BMX Supercross
Worldcup race marks the season’s real kick-off.

Follow Roger Rinderknecht throughout the season: http://www.rogerrinderknecht.com
Buy Roger’s choice of BMX tires directly at the webshop: http://www.rogerrinderknecht.com/index.php?ct=shop

Want to know more about Roger’s choice of tires? http://www.onzatires.com

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